All About The Telarie
The Telarie is a magical haven for sewers, knitters, crocheters and crafters alike. Originally founded with a laptop and a bedroom dedicated to fabric storage, The Telarie has grown to be a much loved Australia’s boutique fabric.
The name “The Telarie” comes from Tela - meaning Textiles - combined with the whimsical and youthful suffix of “rie”. We envisaged a magical place that could have existed in the worlds of some of our most famous childhood fantasy stories, where everything and anything you could need is at your fingertips, and surrounded by the comfort and support of your chosen family. We’re still pinching ourselves that this is our real life! We’re 1000000% committed to bringing you high-quality, every day fabrics, threads, tools and whatever else you may need for your creative endeavours, and we will always encourage and support sustainable options in whatever way is practical for you and our brand. Stop by for a cuppa anytime, we’re always happy to see you or drop us a line to have a yarn.
The new generation of Australian makers who recognise that handmade, slow fashion is the most conscious way to have textile-based goods in our homes that are ethically manufactured, and are tailored to our individual wants and needs, and provide a creative, skilled outlet for makers.
The beautiful community of like-minded makers and our team of wonderful strike sewers have helped The Telarie to grow to better support the needs of our customers.
Our rigorous testing has meant we can offer a wide selection of top-quality; every day fabric bases that withstand several years (and several wearers) of use - in line with our journey to support ethical and sustainable living.
The textiles industry has a reputation that we want to turn on its head. We have a sustainability charter by which we measure all of our decisions, including ensuring ethical agreements with our manufacturers and artists. We aim to reduce waste, connect with like-minded creatives, and continue to bring diversity and unconditional acceptance to our community.
Meet The Team
I am a mother, wife and unapologetic fabric nerd born in Aotearoa (New Zealand), living on Wurundjeri Country (Melbourne, Australia). I’ve spent my life pouring my heart and soul into creative endeavours of the crafting kind, including a small crochet basket business for a few years prior to tackling the big world of selling fabrics.
I spent many, many, days and nights dreaming about a life in fashion design, and as I grew up and learned more about this world I also became passionate about ethics and sustainability. I’m proud to be realising that dream as owner of a fabric & yarn store that supports the true magic of slow living and celebrates some of the incredible creativity found in homes all across the pacific.
Hannah - Creative Guide
Whilst she is absolutely our good luck charm, you could never accuse Hannah of being late! In fact, her organisational prowess has seen her grow with us from customer in 2019, to casual coffee-chat and fabric-runner, to warehouse assistant, and now our incredible Operations Manager and 2IC.
Hannah is a mama to two little girls, Percy, a big hairy thinks-he’s-a-lap-dog and Cedric, a cheeky and LOUD Pineapple Green Cheek Conure. She is a crafter from way back, with a big part of her heart reserved entirely for crochet, and has her own business making gorgeous clothing and accessories. Find her creations here: Lolly & Dee Cloth.
Bec - Shop Fairy
Maggie - Brand Luminary & Shop Fairy
Becky - Brand Luminary & Shop Fairy
Shannon - Brand Luminary
Laura - Brand Luminary
Louise - Brand Luminary